Renewal Efforts

Renewal efforts are created and stored separately from the paid or Lead Gen marketing schedule information in the system and will use different acquisition methods.

The effort cycle however, is the same:

Create a new effort → Request a promo code from the “MY QUEUE” screen → Upon receiving promo code, utilize link.

To create a new renewal effort, select Effort from the Main Input Menu.

Select the date the effort will be running as well as the Effort’s Destination and item type– the renewal flag box will appear. Select the renewal flag box.

Continue selecting the information pertinent to the effort and marketing arrangement by selecting options from the drop-down menus. Select your acquisition method based on the effort details (regarding promotion type and/or destination)

If you are creating a dedicated effort, you will have the opportunity to enter the subject line and lift note for your effort. Remember to insert a Full Promotion Placeholder link over your call to action text. When customers click this link they will be taken to the full promotion text/version you have selected.

Within the effort screen you will see a list of special options that you can utilize to suit your marketing needs. See the Effort Details section for more information.

When you have finished creating your effort, select Create Effort to save. You will then be taken to an Effort Details page where you can review your entry.

Once you have created your effort successfully, the effort details will be stored on the RENEWALS marketing schedule as well as your My Queue screen.

To send the renewal efforts promo code requests, select My Queue from the Main Input Menu. Once there, you will see a list of efforts waiting to be processed.

Select the box next to the effort(s) you wish to send for promo code requests. Click Send Selected or if you wish to send all of your efforts at once – click Send All.

Once you send the efforts, the date of the effort will turn bold to indicate the request has been sent successfully.

After the promo code has been entered successfully, the effort will disappear from your My Queue screen.

When you navigate to the RENEWALS marketing schedule, you will see your effort - complete with promo code. You will also notice your Effort Options on the far right of the effort line.